Say something true. And don't be boring

The other day I somehow ended up in the “Filmmaking" section of the bookstore. I say “somehow,” because I usually make a point of avoiding it altogether. Just catching a glimpse of the titles can fill me with this feeling of emptiness and dread.

Titles like "How to Shoot Video that Doesn’t Suck.” And “Filmmaking: Direct Your Movie from Script to Screen Using Proven Hollywood Techniques.” Don’t get me wrong, I’ve even got a few like these on my bookshelf. 

But if art is what you aspire to create, there is no formula, no set of rules that will get you from point A to point B.

Art-making is about finding your own way and creating your own language.

Because never before have "the rules" made less sense.

So let’s start here instead:

Say something true. And don't be boring.